C41 - THE MAKING OFF

ART DIRECTION AND CONCEPT 

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In collaboration with Jindy Wang, Telia Multrier, and Yuetong Wang, I developed The Making Off for C41 Magazine during my Master’s at Polimoda, under the guidance of Leone Balduzzi.

Inspired by the brief Good Use, Good Choice, the project is a tribute to the beauty of process : echoing the slow rhythm of traditional film development. It celebrates time, skill, and material in an era driven by speed and disposability.

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My roll in this project was mainly focused on the concept, art direction of the shoot and graphic design. 

Published on the C41 website.